@import url('https://fonts.googleapis.com/css2?family=Poppins:ital,wght@0,300;0,400;0,500;0,600;0,700;0,800;0,900;1,400&family=Permanent+Marker&display=swap');

:root {
  --pink: #fa198c;
  --pink-hover: #e0157d;
  --black: #000000;
  --white: #ffffff;
  --gray: #e5e4e7;
  --dark-gray: #989898;
  --near-black: #212022;
  --warm: #f2f2ea;
  --font: 'Poppins', system-ui, sans-serif;
  --marker: 'Permanent Marker', cursive;
  --wide: 1280px;
  --ease: cubic-bezier(0.4, 0, 0.2, 1);
}

*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; }
body { font-family: var(--font); font-size: 16px; line-height: 1.6; color: var(--black); background: var(--white); }
img { max-width: 100%; height: auto; display: block; }
a { color: inherit; text-decoration: none; }
ul { list-style: none; }
button { font-family: inherit; cursor: pointer; border: none; background: none; }

.pl-wrap { max-width: var(--wide); margin: 0 auto; padding: 0 32px; }
.pl-wrap-wide { max-width: 1440px; margin: 0 auto; padding: 0 32px; }

/* Header — Clear Digital sticky */
.pl-header {
  position: fixed; top: 0; left: 0; right: 0; z-index: 900;
  padding: 20px 0; transition: background 0.3s, padding 0.3s;
}
.pl-header.scrolled { background: var(--white); box-shadow: 0 1px 0 var(--gray); padding: 14px 0; }
.pl-header-inner {
  max-width: 1440px; margin: 0 auto; padding: 0 32px;
  display: flex; align-items: center; justify-content: space-between; gap: 24px;
}
.pl-logo img { height: 32px; }
.pl-nav { display: flex; align-items: center; gap: 32px; }
.pl-nav-item { position: relative; }
.pl-nav-item > a, .pl-nav-item > button {
  font-size: 15px; font-weight: 600; color: var(--black); transition: color 0.2s;
}
.pl-nav-item:hover > a, .pl-nav-item:hover > button { color: var(--pink); }
.pl-mega {
  position: absolute; top: calc(100% + 12px); left: 50%; transform: translateX(-50%);
  min-width: 520px; background: var(--white); border: 1px solid var(--gray);
  box-shadow: 0 20px 60px rgba(0,0,0,0.1); padding: 28px 32px;
  opacity: 0; visibility: hidden; transition: all 0.25s; pointer-events: none;
  display: grid; grid-template-columns: 1fr 1fr; gap: 24px 32px;
}
.pl-nav-item:hover .pl-mega { opacity: 1; visibility: visible; pointer-events: auto; }
.pl-mega h4 {
  font-size: 11px; font-weight: 700; letter-spacing: 0.12em; text-transform: uppercase;
  color: var(--pink); margin-bottom: 12px;
}
.pl-mega a { display: block; padding: 6px 0; font-size: 14px; font-weight: 500; color: var(--near-black); transition: color 0.15s; }
.pl-mega a:hover { color: var(--pink); }
.pl-header-cta {
  font-size: 15px; font-weight: 700; color: var(--black);
  display: inline-flex; align-items: center; gap: 8px; transition: color 0.2s;
}
.pl-header-cta::after { content: '→'; transition: transform 0.2s; }
.pl-header-cta:hover { color: var(--pink); }
.pl-header-cta:hover::after { transform: translateX(4px); }
.pl-menu-btn { display: none; font-size: 14px; font-weight: 700; }

/* Drawer */
.pl-drawer { position: fixed; inset: 0; z-index: 950; pointer-events: none; }
.pl-drawer.open { pointer-events: auto; }
.pl-drawer-bg { position: absolute; inset: 0; background: rgba(0,0,0,0.5); opacity: 0; transition: opacity 0.35s; }
.pl-drawer.open .pl-drawer-bg { opacity: 1; }
.pl-drawer-panel {
  position: absolute; top: 0; right: 0; width: min(400px, 92vw); height: 100%;
  background: var(--white); overflow-y: auto; transform: translateX(100%);
  transition: transform 0.4s var(--ease); padding: 72px 28px 40px;
}
.pl-drawer.open .pl-drawer-panel { transform: translateX(0); }
.pl-drawer-close { position: absolute; top: 20px; right: 24px; font-size: 28px; }
.pl-drawer-group { margin-bottom: 24px; }
.pl-drawer-group h3 { font-size: 11px; font-weight: 700; letter-spacing: 0.12em; text-transform: uppercase; color: var(--pink); margin-bottom: 10px; }
.pl-drawer-group a { display: block; padding: 10px 0; font-size: 15px; font-weight: 500; border-bottom: 1px solid var(--gray); }

/* Hero — Clear Digital video-style */
.pl-hero {
  position: relative; min-height: 100vh; display: flex; align-items: center;
  padding: 140px 0 80px; overflow: hidden;
}
.pl-hero-bg {
  position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover;
}
.pl-hero-overlay {
  position: absolute; inset: 0;
  background: linear-gradient(135deg, rgba(0,0,0,0.75) 0%, rgba(0,0,0,0.45) 60%, rgba(250,25,140,0.15) 100%);
}
.pl-hero-content { position: relative; z-index: 2; color: var(--white); max-width: 900px; }
.pl-hero-content h1 {
  font-size: clamp(2.8rem, 7vw, 5.5rem); font-weight: 700; line-height: 1.05;
  letter-spacing: -0.04em; margin-bottom: 24px;
}
.pl-hero-sub { font-size: clamp(1.1rem, 2vw, 1.5rem); font-weight: 400; opacity: 0.9; margin-bottom: 36px; max-width: 560px; }
.pl-hero-mark { font-family: var(--marker); color: var(--pink); font-size: 0.45em; vertical-align: middle; }
.pl-link-btn {
  display: inline-flex; align-items: center; gap: 10px;
  font-size: clamp(16px, 1.3vw, 18px); font-weight: 700; color: var(--white);
  transition: color 0.2s;
}
.pl-link-btn::after { content: '→'; transition: transform 0.2s; }
.pl-link-btn:hover { color: var(--pink); }
.pl-link-btn:hover::after { transform: translateX(6px); }
.pl-link-btn-dark { color: var(--black); }
.pl-link-btn-dark:hover { color: var(--pink); }
.pl-underline { text-decoration: underline; text-decoration-color: var(--pink); text-underline-offset: 6px; text-decoration-thickness: 3px; }

/* Case study slider */
.pl-cases { padding: 0; background: var(--black); }
.pl-cases-track-wrap { overflow: hidden; }
.pl-cases-track { display: flex; transition: transform 0.5s var(--ease); }
.pl-case-slide {
  flex: 0 0 100%; position: relative; min-height: 480px;
  display: grid; grid-template-columns: 1fr 1fr;
}
.pl-case-slide img { width: 100%; height: 100%; min-height: 480px; object-fit: cover; }
.pl-case-content {
  background: var(--black); color: var(--white); padding: clamp(40px, 6vw, 80px);
  display: flex; flex-direction: column; justify-content: center;
}
.pl-case-stat { font-size: clamp(1.5rem, 3vw, 2.25rem); font-weight: 700; line-height: 1.2; margin-bottom: 24px; }
.pl-case-nav { display: flex; gap: 12px; margin-top: 32px; }
.pl-case-btn {
  width: 48px; height: 48px; border: 1px solid rgba(255,255,255,0.3); color: var(--white);
  font-size: 20px; transition: all 0.2s;
}
.pl-case-btn:hover { border-color: var(--pink); color: var(--pink); }

/* Intro + pillars */
.pl-section { padding: clamp(64px, 10vh, 100px) 0; }
.pl-section-gray { background: var(--gray); }
.pl-eyebrow { font-size: 14px; font-weight: 600; letter-spacing: 0.08em; text-transform: uppercase; color: var(--dark-gray); margin-bottom: 16px; }
.pl-section h2 {
  font-size: clamp(2rem, 4.5vw, 3.5rem); font-weight: 700; line-height: 1.1;
  letter-spacing: -0.03em; margin-bottom: 48px; max-width: 900px;
}
.pl-pillars { display: grid; grid-template-columns: repeat(4, 1fr); gap: 24px; }
.pl-pillar {
  padding: 32px 24px; background: var(--white); border: 1px solid var(--gray);
  transition: border-color 0.3s, transform 0.3s;
}
.pl-pillar:hover { border-color: var(--pink); transform: translateY(-4px); }
.pl-pillar-icon { font-size: 28px; margin-bottom: 16px; }
.pl-pillar h3 { font-size: 1.1rem; font-weight: 700; margin-bottom: 10px; line-height: 1.3; }
.pl-pillar p { font-size: 14px; color: var(--dark-gray); line-height: 1.65; }
.pl-pillar a { display: inline-block; margin-top: 14px; font-size: 13px; font-weight: 700; color: var(--pink); }

/* Services tabs */
.pl-services-tabs { display: flex; gap: 0; border-bottom: 2px solid var(--gray); margin-bottom: 40px; }
.pl-svc-tab {
  padding: 16px 28px; font-size: 14px; font-weight: 700; letter-spacing: 0.04em;
  text-transform: uppercase; color: var(--dark-gray);
  border-bottom: 3px solid transparent; margin-bottom: -2px; transition: all 0.2s;
}
.pl-svc-tab.active { color: var(--black); border-bottom-color: var(--pink); }
.pl-svc-panel { display: none; grid-template-columns: 1fr 1fr; gap: 48px; align-items: center; }
.pl-svc-panel.active { display: grid; }
.pl-svc-panel h3 { font-size: clamp(1.5rem, 2.5vw, 2rem); font-weight: 700; margin-bottom: 12px; letter-spacing: -0.02em; }
.pl-svc-panel .pl-svc-desc { font-size: 15px; color: var(--dark-gray); margin-bottom: 24px; line-height: 1.65; }
.pl-svc-links { display: grid; grid-template-columns: 1fr 1fr; gap: 8px 24px; }
.pl-svc-links a { font-size: 14px; font-weight: 600; padding: 8px 0; border-bottom: 1px solid var(--gray); transition: color 0.15s; }
.pl-svc-links a:hover { color: var(--pink); }
.pl-svc-panel img { width: 100%; aspect-ratio: 4/3; object-fit: cover; border-radius: 4px; }

/* Testimonial */
.pl-testimonial { background: var(--warm); text-align: center; padding: clamp(64px, 8vh, 96px) 32px; }
.pl-testimonial blockquote {
  font-size: clamp(1.25rem, 2.5vw, 1.75rem); font-weight: 500; line-height: 1.5;
  max-width: 820px; margin: 0 auto 24px; letter-spacing: -0.01em;
}
.pl-testimonial cite { font-size: 14px; font-style: normal; color: var(--dark-gray); font-weight: 600; }

/* Logo marquee */
.pl-marquee { background: var(--black); padding: 32px 0; overflow: hidden; }
.pl-marquee-track {
  display: flex; gap: 64px; animation: pl-scroll 30s linear infinite; width: max-content;
}
.pl-marquee-item {
  flex-shrink: 0; font-size: 18px; font-weight: 700; color: rgba(255,255,255,0.5);
  letter-spacing: 0.06em; text-transform: uppercase; white-space: nowrap;
}
@keyframes pl-scroll { 0% { transform: translateX(0); } 100% { transform: translateX(-50%); } }

/* Insights */
.pl-insights { display: grid; grid-template-columns: 1fr 1.2fr; gap: 48px; align-items: start; }
.pl-insight-cards { display: flex; flex-direction: column; gap: 20px; }
.pl-insight-card {
  display: grid; grid-template-columns: 140px 1fr; gap: 20px; padding: 20px;
  border: 1px solid var(--gray); transition: border-color 0.3s;
}
.pl-insight-card:hover { border-color: var(--pink); }
.pl-insight-card img { width: 140px; height: 100px; object-fit: cover; }
.pl-insight-tag { font-size: 10px; font-weight: 700; letter-spacing: 0.12em; text-transform: uppercase; color: var(--pink); margin-bottom: 6px; }
.pl-insight-card h4 { font-size: 1rem; font-weight: 700; line-height: 1.35; margin-bottom: 6px; }
.pl-insight-meta { font-size: 12px; color: var(--dark-gray); }
.pl-press { margin-top: 48px; }
.pl-press-logos { display: flex; flex-wrap: wrap; gap: 32px; align-items: center; margin-top: 16px; }
.pl-press-logos span { font-size: 14px; font-weight: 700; color: var(--dark-gray); letter-spacing: 0.04em; }

/* Footer CTA */
.pl-footer-cta {
  background: var(--black); color: var(--white); text-align: center;
  padding: clamp(80px, 15vh, 160px) 32px;
}
.pl-footer-cta .pl-eyebrow { color: rgba(255,255,255,0.5); }
.pl-footer-cta h2 { font-size: clamp(2.5rem, 6vw, 4.5rem); font-weight: 700; letter-spacing: -0.04em; margin: 16px 0 32px; }

/* Footer */
.pl-footer { background: var(--white); border-top: 1px solid var(--gray); padding: 64px 0 32px; }
.pl-footer-grid { display: grid; grid-template-columns: 1.5fr repeat(4, 1fr); gap: 40px; margin-bottom: 48px; }
.pl-footer-brand p { font-size: 14px; color: var(--dark-gray); line-height: 1.7; margin-top: 16px; }
.pl-footer h4 { font-size: 12px; font-weight: 700; letter-spacing: 0.1em; text-transform: uppercase; margin-bottom: 16px; }
.pl-footer a { display: block; padding: 5px 0; font-size: 14px; font-weight: 500; color: var(--near-black); transition: color 0.15s; }
.pl-footer a:hover { color: var(--pink); }
.pl-footer-contact { font-size: 14px; color: var(--dark-gray); line-height: 1.8; }
.pl-footer-contact a { display: inline; color: var(--pink); font-weight: 600; }
.pl-footer-bottom {
  padding-top: 24px; border-top: 1px solid var(--gray);
  display: flex; flex-wrap: wrap; gap: 16px; justify-content: space-between; font-size: 12px; color: var(--dark-gray);
}
.pl-footer-legal { display: flex; gap: 20px; }
.pl-promo-card {
  margin-top: 40px; padding: 28px; background: var(--warm); border-left: 4px solid var(--pink);
  max-width: 420px;
}
.pl-promo-card h4 { font-size: 1rem; font-weight: 700; margin-bottom: 8px; }
.pl-promo-card p { font-size: 13px; color: var(--dark-gray); margin-bottom: 14px; }

/* Page hero */
.pl-page-hero { padding: 140px 0 64px; background: var(--black); color: var(--white); }
.pl-page-hero h1 { font-size: clamp(2rem, 4vw, 3.5rem); font-weight: 700; letter-spacing: -0.03em; margin-bottom: 12px; }
.pl-page-hero p { font-size: 16px; opacity: 0.8; max-width: 560px; }
.pl-breadcrumb { font-size: 12px; font-weight: 700; letter-spacing: 0.1em; text-transform: uppercase; color: var(--pink); margin-bottom: 12px; }

.pl-content-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; }
.pl-card { border: 1px solid var(--gray); overflow: hidden; transition: border-color 0.3s, transform 0.3s; }
.pl-card:hover { border-color: var(--pink); transform: translateY(-4px); }
.pl-card img { width: 100%; aspect-ratio: 16/10; object-fit: cover; }
.pl-card-body { padding: 24px; }
.pl-card-body h3 { font-size: 1.1rem; font-weight: 700; margin-bottom: 8px; }
.pl-card-body p { font-size: 14px; color: var(--dark-gray); margin-bottom: 16px; }
.pl-notice { padding: 20px; border-left: 4px solid var(--pink); background: var(--warm); font-size: 14px; color: var(--dark-gray); margin-top: 32px; }

@media (max-width: 1100px) {
  .pl-nav { display: none; }
  .pl-menu-btn { display: block; }
  .pl-pillars, .pl-case-slide, .pl-svc-panel, .pl-insights, .pl-footer-grid, .pl-content-grid { grid-template-columns: 1fr; }
  .pl-mega { display: none; }
}
@media (max-width: 640px) {
  .pl-svc-links { grid-template-columns: 1fr; }
  .pl-insight-card { grid-template-columns: 1fr; }
}